Business & ProfessionalDigital Growth & Performance Marketing
A campaign-driven growth marketing program. Learn SEO, Google and Meta ads, content, email and social media, using AI tools to create and optimise. Run real campaigns and build a results portfolio.
What you'll learn
- ✓ Rank pages with modern SEO and GEO
- ✓ Run profitable Google and Meta ad campaigns
- ✓ Create content and creatives with AI
- ✓ Build content and email funnels
- ✓ Measure and optimise with GA4
Curriculum
Module 1: Foundations
- Marketing funnels
- Positioning
- Audience research
Module 2: SEO & Content
- On-page & technical SEO
- AI content
- LLM discoverability
Module 3: Paid & Social
- Google Ads
- Meta Ads
- Social management
Module 4: Analytics
- GA4
- Conversion tracking
- Reporting
Tools you'll master and why they pay off
Each tool maps to a real, in-demand skill. Master the full stack below and you're ready for high-paying roles not just a certificate.
Google Ads
What you'll master
Run and optimise profitable search and display campaigns.
Career edge
Performance-marketing skill tied directly to revenue and pay.
Meta Ads
What you'll master
Target, test, and scale Facebook/Instagram campaigns.
Career edge
In-demand for growth and performance-marketing roles.
GA4
What you'll master
Track, measure, and report on what actually converts.
Career edge
Analytics skill every serious marketing hire needs.
Canva
What you'll master
Create on-brand graphics and content fast.
Career edge
Practical design skill for marketing and content roles.
AI tools
What you'll master
Hands-on, project-based mastery of AI tools the way it's used on the job.
Career edge
A practical skill hiring managers look for in real AI tools roles.
Projects that get you hired
You'll build real, portfolio-grade projects the kind that make recruiters stop scrolling.
Full Campaign Portfolio
Run a real SEO + paid + social campaign with results.
Content Calendar & Growth
Grow a channel with a data-driven strategy.
Conversion Funnel
Build and optimise an email + landing funnel.
SEO Audit & Strategy
Audit a site and deliver a ranking plan.
Get the full syllabus & fees
Choose your program
Two ways to learn
INVERSE ONE
Core, job-ready training
A focused 3-month program covering the essentials and real projects. Includes 3-5 months of INVERSEHUB access.
- ✓ 3 months of training
- ✓ 6 months of INVERSEHUB access
INVERSE PLUS
More opportunitiesDeeper training, placement-focused
A 5-month program that goes deeper, with a strong focus on placements and more opportunities. Includes 8 months of INVERSEHUB access.
- ✓ 5 months of training
- ✓ 8 months of INVERSEHUB access
- ✓ Deeper curriculum & dedicated placement focus
Beyond the certificate
You don't just learn we make you company-ready.
We build your resume
Mentors craft your CV around the real projects you ship ATS-friendly, recruiter-ready, and tailored to the roles you want.
Exclusively interview-ready
Unlimited mock interviews, curated question banks, and 1:1 feedback until you walk in confident.
Company-ready
A standout portfolio, referrals to hiring partners, and placement support that puts you in front of decision-makers.
Powered by AI
INVERSEHUB LMS
Every course comes with access to INVERSEHUB our AI-automated learning platform where you prepare for the real world entirely under AI guidance. Practice, get feedback, and level up on your own schedule.
AI mock interviews
Practice real interviews with an AI that adapts and scores you.
AI resume & project reviews
Instant, specific feedback to sharpen your CV and portfolio.
Personalised study plans
AI maps your path and keeps you on track, day by day.
24/7 AI mentor
Stuck at midnight? Your AI guide answers instantly.
